Your logo appears throughout your store. Shopify displays logos at 400×400 pixels maximum. Undersized logos look pixelated, oversized ones slow your site.
400
width (px)
400
height (px)
1:1
aspect ratio

Shopify scales your logo across different areas of your store. At 400×400 pixels, your logo stays sharp everywhere—from the header to checkout. Smaller logos blur on retina displays. Larger ones waste bandwidth.

Your logo builds trust with shoppers. A crisp, professional logo signals legitimacy. Keep it simple—complex designs lose detail at small sizes. Test how it looks on both desktop and mobile before uploading.

Upload your logo and we resize it to 400×400 pixels automatically. Save as PNG to keep transparency, or JPG for solid backgrounds. Keep file size under 100KB for the fastest loading times.
Use a design tool like Adobe Illustrator or Canva, or hire a professional designer to create a custom logo that reflects your brand's personality and values.
Adjust the dimensions of your logo to 400px by 200px for optimal display and website performance.
Navigate to your Shopify admin dashboard, click 'Customize' under 'Online Store,' then upload your logo in the 'Header' section, replacing the default logo.
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PNG is the recommended file format for your Shopify logo, as it supports transparency and provides high-quality images with a relatively small file size.
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