With over 80 million photos posted on Instagram every day and Facebook users sharing 684,478 pieces of content per minute, catching and sustaining your audience’s attention on social media can be a real challenge. At that level of competition, finding an edge becomes even more critical. According to new research, photos are a core component of a successful social media strategy, as well as your most powerful tool for maximizing engagement. On Facebook, photos account for 75% of posted content, with an impressive 87% engagement rate. In fact, posts with images receive an average of 2.3 times more engagement than those without.
Images are much easier to consume than text, which is why photos are the best way to boost your posts and grab your fans’ attention. The eye is naturally drawn to well-composed, striking imagery. They grab us on an almost visceral level. The thing is, not all of us have the skill or time to produce quality images to accompany our posts. For the average blogger on a budget, free social media images can be a godsend. To help you out, here is a list of eleven sites where you can find free photos to use.
With over 35,000 royalty-free images and graphics, Stockvault is a great resource for the enterprising blogger or marketer. Remember to stick to the “Free Stock Photos” tab instead of choosing the “Premium Stock Photos” option and you’ll have access to a huge library of images.
Looking for colorful and vibrant photos for your posts? FancyCrave has got what you need. The site offers “emotionally driven images that tell a story” and an easy-to-navigate interface that is a joy to use. They have a fast growing library, with two new images from professional photographers uploaded to the site every day.
3. Life of Pix
Donated to the public domain by the Leeroy Advertising agency in Montreal, Life of Pix is a copyright restriction-free collection of stunning images for personal and commercial use. If moving images is what you’re looking for, they have an extensive library of royalty-free videos, clips, and loops for you to use.
4. Negative Space
Negative Space features an up-to-date collection of images, with new photos added every week. Finding the right image is a breeze with the ability to search their library by category, position, and color. You can follow them on Facebook, Instagram, and Twitter for updates when new images are added to their collection.
Kaboompics offers high-quality images that are bright, modern, and aesthetically pleasing. Each photo comes with a handy breakdown of its color palette to help you plan the visuals of your post.
Picjumbo is one of the more popular resources for free social media images. Since its launch in 2013 the site has had over five million downloads, with no signs of slowing down. You can browse the site’s collection of over 600 high resolution images arranged by categories for free. For a donation of ten dollars, you can also download a pack that includes all photos as well as three Photoshop mockups.
One of the more unique image resources online, Gratisography showcases the quirky style of photographer Ryan McGuire. The site is easy to browse, with images organized in categories such as animals, nature, objects, people, urban, and whimsical. You can follow McGuire on Twitter or Facebook to get weekly updates on new images.
Unsplash updates its collection with ten new photos every ten days which are available via e-mail subscription as well as on their website. All of their images are licensed under Creative Commons Zero, which means “you can copy, modify, distribute and use the photos for free, including commercial purposes, without asking permission from or providing attribution to the photographer or Unsplash.”
9. IM Free
In addition to royalty-free stock photos, IM Free also offers free templates, buttons, icons, and more. The site’s curated collection of web design resources includes categories such as education, nature, and technology.
RawPixel boasts one of the most diverse and dynamic collections of stock photos found online. In an effort to change the face of stock photography, the site has launched the (one) world face project, with the goal of photographing people from every nation in the world.
11. New Old Stock
The New Old Stock’s collection of hundreds of vintage photos from public archives provides a fascinating and compelling addition to any social media campaign. Their royalty-free images showcase a wide variety of situations and subjects.
No matter what your image needs, chances are there is a resource somewhere online that has what you’re looking for. We hope that this list provides you with a handy jumping-off point in your search for that perfect image to accompany your post. Happy hunting!